Innovation is a company’s driving force; it’s the root of prosperity and sustainability. But innovation doesn’t just happen. It’s the result of serious consideration and planning prior to implementation. helps companies create value through innovation.

Why innovate?

Innovation is about adapting to change, but also being able to trigger it.

This is nothing very new: since ever, human beings have continued innovating throughout the milestones of history, through the agricultural, printing, industrial, and recently the knowledge revolutions.

The world around us is in constant change; society, the market, technology, consumer behavior and habits as regulatory frameworks are evolving in ever quicker cycles alongside.

These developments change the balances on which business profitability and sustainability are based. To remain economically competitive, companies must be capable of identifying trends and developing appropriate products/services – or even anticipating and bringing about change themselves.

In short, businesses need to be able to innovate.

What do we do?

Tomorrow Now supports your company and management team by

  • evaluating recent innovations in your market
  • helping you define your needs and ambitions in terms of innovation
  • working with you to identify future innovation opportunities
  • benchmarking customer interest, market expectations and the added value of innovation for your company
  • driving its implementation with you, as well as related change management

This human adventure will take you through an entrepreneurial journey from ideation to testing, failure, learning, and improving – to then start again!

User Cases

Custom innovation journeys

The innovation journey is a bespoke project, tailored to each organization’s environment and experience with innovation. The journey doesn’t necessarily have to be completed as a whole; it’s possible to do it in part like some of the companies we have worked with.

Cross-business co-creation

Design Thinking (an innovation management method developed at Stanford) enables the creation of tangible solutions which respond to complex problems, such as urban mobility. This is done through a co-creation process involving various partners.

Companies from diverse sectors and cultures all benefit from their own expertise in mobility in the broad sense. By bringing together leaders in their respective markets, we were able to capitalize on their experience and services to define value propositions which we could translate into innovative services.

Tomorrow Now managed the MobiHub project by

  • understanding and sharing each company’s strategic objectives in terms of mobility
  • aligning the group’s objectives
  • helping select participants for the program
  • stimulating the participants’ engagements about the program
  • conducting the Design Thinking process
  • evaluating results of the process in relation to each company’s strategic objectives
Co-création inter-entreprises

Design Thinking (an innovation management method developed at Stanford) enables the creation of tangible solutions which respond to complex problems, such as urban mobility. This is done through a co-creation process involving various partners.

Companies from diverse sectors and cultures all benefit from their own expertise in mobility in the broad sense. By bringing together leaders in their respective markets, we were able to capitalize on their experience and services to define value propositions which we could translate into innovative services.

Tomorrow Now managed the MobiHub project by

  • understanding and sharing each company’s strategic objectives in terms of mobility
  • aligning the group’s objectives
  • helping select participants for the program
  • stimulating the participants’ engagements about the program
  • conducting the Design Thinking process
  • evaluating results of the process in relation to each company’s strategic objectives

Partners

Over the years, we have benefited from the support of subcontractors whose specialized skills added useful value to our clients’ projects. These skills are varied and include collective intelligence, design studio (generic and sectoral), and graphic overviews of innovative ideas.
Thanks to our clients’ satisfaction with the quality of service provided by our partners – who share our values of listening, support, and innovation – we have developed a relationship built on trust. It is thus with confidence that we can work together on future projects.

Contact

Thierry Janssen
Partner